SHELTER: A Solution for the Anthropocene
QWSTION presents Bananatex®

We’re delighted to invite you to our exhibition during Salone del Mobile.Milano at Alcova, a former panettone factory of Giovanni Cova & Co. that’s been abandoned for the past 30 years, during which it’s been slowly reclaimed by nature. The striking combination of industrial architecture and spontaneous vegetation sets a fitting scene for us to present ‘Shelter: A Solution for the Anthropocene’, an installation dedicated to our biggest sustainable innovation so far: Bananatex®.

Created from sustainably-grown banana fibres, this new durable (r)evolutionary textile is fully biodegradable, and has the potential to replace the technical plastic materials that dominate the market for outdoor applications today. Our installation aims to showcase the potential of this material – which was conceived as an open source project, with the goal of encouraging other brands to use it. With Bananatex® we offer a concrete, plastic-free answer for the Anthropocene, the new geological age we have recently arrived in, where human activity is the dominant influence on the climate and the environment.

April 9th–14th 2019, 11am–7pm

Via Popoli uniti 11–13, Milano

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