SINGER AND SONGWRITER
OUR CONNECTION TO JAMES
Micha, the manager of our Zürich Store, has been close friends with singer-songwriter James Gruntz for many years. Sharing a mutual passion for good, practical design, Micha values his opinion on new styles – including, recently, the BioLight Collection – which inspired James to purchase a Mini Bucket BioLight® in Heron
The only thing I would change is that I’d love the integrated key chain to be at the other end of the front pouch, so that you could leave it hanging out and using it while having the zipper closed, so that nothing else would fall out.
WHAT LED YOU TO WHAT YOU DO TODAY?
I just grew into it. Music was always part of my life. Over time, it just grew more and more important. Now I couldn’t live without it! And that I earn my living with my writing, producing and performing of songs is still humbling and exciting.
WHAT DO YOU CARE ABOUT IN LIFE?
Besides music, family and friends, I’m always open for everything that touches my heart. The famous small things, like a certain way the sunlight hits an empty basketball field. It doesn’t necessarily have to be a positive experience, as long as it moves something in me.
I’m not a big fan of paying for a name or a big marketing machine. The product is what matters to me.
HOW DO YOU ADDRESS THIS WITH YOUR WORK?
I think good music should always touch the heart. Not leave you in need of an explanation. I try to wrap the feeling I get in a song. Big emotion or quiet observation, sometimes both at the same time.
WHAT DO YOU LOOK FOR IN THE THINGS YOU BUY?
First of all I want useful stuff. Then it should also look good and be made to last. Because it it’s useful I want to use it and keep using it for a long time. Anything that doesn’t age well or is worn down too fast – not for me. Also I like to know where things come from. The closer the better.